Author Archives: Kristen

Collaborating for Local Change

Toyota Employee Resource Groups Across Country Collaborate to Direct Funding for Social and Racial Justice Programs; Grants Awarded to 48 Nonprofits in 17 Communities Nationwide PLANO, Texas (March 10, 2021) — Late last year, Toyota North America launched an initiative to bring employee voices to help address disparities in communities across the country. The idea: Create a

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Step Up: New Tacoma TRD Lift Kit Now Available

Provides Tacoma V6 4Ă—4 models with 2-inch front lift and 1-inch rear lift Only lift validated by TRD engineers to be compatible with Toyota Safety Sense TRD-tuned Bilstein monotube shocks optimized for body control and ride comfort Dealer-installed option only, available for most 2020+ Tacoma V6 4Ă—4 models PLANO, Texas (February 17, 2021) – There’s no

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Toyota to Debut Three New Electrified Vehicles for U.S. Market

Portfolio will add two Battery Electric Vehicles (BEVs) and a plug-in hybrid (PHEV) Internal research shows BEV and PHEV models have similar environmental benefits Latest Environmental Action Plan pursues targets in support of Toyota Environmental Challenge 2050 PLANO, Texas (February 10, 2021) â€“ Toyota Motor North America (TMNA) announced plans to debut in the U.S. market

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Toyota Remains R&D Patent Leader Among Automakers

The company received over 2800 patents in 2020 ANN ARBOR, Mich. (February 4, 2021) â€“ The United States Patent and Trademark Office awarded Toyota more patents than any other automaker in 2020, according to an annual ranking by the Intellectual Property Owners Association (IPO). Toyota’s engineers and scientists were granted a total of 2,819 patents in

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Toyota Research Institute Launches Next Phase of Collaborative Research with Diverse Roster of World-Class Academic Institutions

Program Expands, Adding 13 New University Participants While Continuing Long-Standing Collaborations With MIT, Stanford and the University of Michigan One of the Largest Collaborative Research Programs by an Automotive Company in the World With Investment of More Than $75 Million Over Five Years LOS ALTOS, Calif., (January 26, 2021) â€“ The Toyota Research Institute (TRI) announced

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Toyota Research Institute and Stanford University’s Dynamic Design Lab Study How to Improve Automotive Safety

Inspired by the Skills of Professional Drift Drivers, Research Seeks to Combine the Technology of Vehicle Automation with Artificial Intelligence Algorithms LOS ALTOS, Calif., (January 14, 2021) â€“ What if every driver who ran into trouble had the instinctive reflexes of a professional race car driver and the calculated foresight of a supercomputer to avoid a crash?

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Toyota’s “The Sienna Life” Campaign Celebrates Life’s Spontaneous Moments

The All-New 2021 Sienna: A Hybrid Minivan Reimagined PLANO, Texas (January 4, 2021) â€“ The adventurous life awaits! “The Sienna Life” campaign, kicking off today, welcomes a refined and versatile minivan featuring bold design, available all-wheel drive, and enhanced fuel efficiency: the all-hybrid and all-new 2021 Toyota Sienna. “The new campaign is inspired by our guests

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