Team mobility: Kelly Kay (far left) with Toyota Research Institute team members at a Geek Girl X event in Los Altos, California, Nov. 14, 2019. Toyota Research Institute (TRI) is pioneering the technologies that will drive the future and building a new approach to mobility — and women are helping to lead that transformation. To
Developed and Assembled in the U.S. Exclusively for North America Available as Stand-Alone Option on Most Model Grades Exemplary Fuel Efficiency with 202-Horsepower Engine Shared TNGA Technology from RAV4 PARK CITY, Utah (February 18, 2020) – While others are abandoning the sedan segment, Toyota continues to double-down with new variants of its best-selling sedans. With winter’s
Former Kansas City Monarchs Captain James “Jim” Robinson Featured in Spot Produced by Burrell Communications Group PLANO, Texas (February 19, 2020) – In celebration of an iconic moment in American history, Toyota pays tribute to 100 years of Negro Leagues Baseball in the latest creative as part of the marketing campaign for the all-new 2020 Toyota
GR Supra 3.0 Gets Power Boost and Revised Chassis Tuning New GR Supra 2.0 is First-Ever Four-Cylinder Version, with 255 Horsepower and Lower Weight New GR Supra A91 Edition with Exclusive Color and Design Features 8-in. Central Display Screen Now Standard on All Models DAYTONA BEACH, Florida (February 13, 2020) – Brimming with history and reverberating
• First-Ever Highlander XSE Debuts with Bolder Style and Sporty Handling • Trail Special Edition Tacoma, Tundra and 4Runner Offer Greater Outdoors Versatility • Tacoma, Tundra and Sequoia Go Dark with Nightshade Special Editions CHICAGO (February 6, 2020) – The forecast for the Windy City looks sporty and outdoorsy, with a touch of nocturnal mischief as
Because Life is Better When You’re All Together in the 2020 Toyota Highlander PLANO, Texas (February 3, 2020) – Much to the excitement of fans across the country, the marketing campaign for the all-new 2020 Toyota Highlander has officially kicked off. The “GO HIGHLANDER” campaign will highlight the best-selling retail model in the midsize SUV segment standing apart from the rest
Multi-year partnership kicks off this month PLANO, Texas (January 29, 2020) – Toyota Motor North America (TMNA) announced today a formal sponsorship of Major League Fishing (MLF), professional bass fishing’s newest premier tournament organization, and home to Team Toyota professional anglers Mike Iaconelli, Terry Scroggins, Kevin VanDam, and Jacob Wheeler. The partnership includes Fishing League Worldwide
Winter is just around the corner. For many drivers, that also means the challenges of winter car ownership are just around the corner, too, like salted streets, icy roads, freezing temperatures and heavy snow. How can you make sure your car is well cared for during the difficult winter months? We’ve listed eight simple car
Georgetown plant adds RAV4 Hybrid to offerings, now produces four electrified vehicles GEORGETOWN, Ky. (Jan. 8, 2020) – Toyota Motor Manufacturing Kentucky (TMMK), known for producing the most popular sedan in the U.S., the Camry, for 18 years in a row, added America’s most popular SUV to its production lineup this week with its first 2020
PLANO, Texas (December 19, 2019) – Interested in getting the benefits from a world-renowned research and development company that invests over $1 million per hour, without actually having to spend $1 million per hour? Well, Toyota has just the program for you. Today, Toyota revealed a new program to license its Intellectual Property to interested